I initially stumbled upon this illuminating video presentation (“Strive for Greatness? Secure a Coach!” – insights from a TED2017 talk by Atul Gawande), boasting an impressive 3,885,469 views on YouTube, in a LinkedIn post by Patrick Schoof, a highly-regarded Executive Coach and LinkedIn’s™ ‘Best Executive Coach’ | Career Advisor | Speaker. After digesting the contents of the video, here’s my takeaway:
Gawande’s presentation profoundly underscores the value of persistent learning, mentorship, and coaching. He underscores the fact that even seasoned professionals can considerably benefit from ongoing guidance and constructive critique, facilitating continual improvement and the ability to tackle one’s own blind spots.
The wisdom imparted here holds significant relevance for real estate agents.
Like other professionals such as doctors, lawyers, or scientists, real estate agents go through formal education and hands-on training to attain their license and embark on their professional journey.
However, the quest for knowledge isn’t finite.
Changes in market dynamics, industry trends, legal norms, and customer expectations necessitate agents to stay abreast of these fluctuations to maintain their success and relevance.
Gawande’s assertion that “Everybody needs a coach” rings true for real estate agents.
Coaches, in this context, could take the form of mentors, seasoned colleagues, or professional trainers specializing in areas like negotiation tactics, marketing strategies, or customer service.
A coach can offer a fresh perspective, pinpoint potential improvement areas that may go unnoticed by the agent, and suggest ways to address these aspects effectively.
The presentation further underscores the discomfort and potential short-term setbacks that might accompany the coaching process and self-improvement journey.
For real estate agents, this could translate into accepting constructive criticism, stepping out of familiar terrain to experiment with new techniques, or dedicating time and effort into acquiring skills that may not yield immediate benefits.
In conclusion, this insightful video, presented at TED2017, emphasizes that the key determinant of success is not only the current level of proficiency but also the potential for future growth.
This principle holds especially true in a highly competitive sector like real estate, compelling agents to persistently evolve, innovate, and strive for excellence to remain ahead of the curve.
Overall, Gawande’s talk fosters a growth-oriented mindset, underscoring the importance of external feedback and coaching, and advocating the relentless pursuit of self-improvement – all invaluable lessons for real estate agents.
About The Author: Delroy A. Whyte-Hall
Delroy is a seasoned copywriter specializing in the real estate sector. His passion lies in assisting real estate practitioners to stand out in the competitive market by crafting tailored and compelling property descriptions and marketing materials. Delroy’s expertise has helped numerous clients capture high-quality leads, close more deals, and surpass their rivals. Known for his keen insights and observations on real estate trends, and marketing and copywriting strategies, Delroy regularly shares his knowledge with his readers. He can be reached via email at firstname.lastname@example.org or on Twitter @theprwriter.