A peddler is someone who comes to your home or office. He informs you that you need what he has to sell. The full intent of this person is to insist that you buy.
A salesperson is someone who comes to your home or office. (However, this is where the similarity ends.) The salesperson asks, “What do you need?” Or, “What do you want?” Then, the salesperson fills that need or want.
With this in mind, isn’t it easier to understand why most of us are sales-resistant? If you had a choice, which of these two sales professionals would you prefer approach you? The peddler or the sales person?
Which of the two would your prospects judge you to be?
Have a great sales day!
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